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Conseco Fieldhouse to Use GroupTix™ for their Online Group Ticketing Solution
2/19/2001
http://www.consecofieldhouse.com/group.asp

New Online Product Expected to Save Hundreds of Hours of Sales Staff Time for Pacers Sports & Entertainment

INDIANAPOLIS, IN – February 19, 2001 - SportsFans USA, a strategic marketing, technology, and management agency providing “Championship Solutions Since 1993,” announced today that Conseco Fieldhouse has agreed to use GroupTix™ for their online group ticketing solution for all major events. GroupTix™ software is a web-based application that allows group members to individually buy Conseco Fieldhouse event tickets online, thereby simplifying administrative burdens on groups, helping sales staff become more efficient, and providing enhanced data to the team for additional marketing initiatives.

“GroupTix™ is a very innovative product that’s inexpensive, saves us time, sells seats faster, sells to more groups more efficiently, 24 hours a day / 7 days a week,” said Mike Henn, Director of Ticket Sales, Pacers Sports & Entertainment. Group administrators are relieved of the administrative burden of collecting payments and assigning seats. Henn adds, “No more hassle and they’re more apt to help promote the group tickets to the entire organization.” Operated by Pacers Sports & Entertainment, GroupTix™ is expected to achieve many objectives, including:

  • Minimizes sales staff time (fielding phone calls, administrative paperwork, etc.) so that they can concentrate on more groups, sell more season ticket accounts, provide better customer service, and more.
  • Increases group ticket sales and fills seats faster and more efficiently
  • Expands opportunities for fundraising and geographically non-concentrated groups
  • Provides wealth of information with a database of group ticket fans which is perfect for additional marketing initiatives
  • Sell 24 hours a day – 7 days a week
  • Drives traffic to team's website which can result in additional exposure to more ticket and merchandise sales, and helps support current sponsors.
"SportsFans USA was the obvious choice to go with due to their understanding of our industry, technology, and professionalism. I knew they could provide the vehicle to accomplish our objectives," said Dale Ratermann Vice President of Marketing, Pacers Sports & Entertainment. "Pacers Sports & Entertainment is a growing franchise which creates unique and complex business issues. GroupTix™ is just one small piece of the puzzle to combat the complexity of marketing to groups throughout this region," said Ken Jenkins, President, SportsFans USA."

SportsFans USA GroupTix™ software handles all hosting and stores all personal information (including credit card orders) in a secured database for immediate access. It only takes approximately 5 minutes to set up each group account. To use GroupTix™, we offer two affordable payment methods: a flat fee or a per-ticket handling fee. GroupTix™ can be customized and branded to your team and can be accessed through your team's website. This gives your fans an experience consistent with your current team site.

About SportsFans USA

SportsFans USA is a strategic marketing, technology, and management agency providing “Championship Solutions Since 1993.” We specialize in relationship, database, and Internet marketing, innovative website and software design, and business development planning that move products and position companies. We assist corporations in making significant changes to their marketing strategies and operations in anticipation of, or in response to, shifts in their business and/or marketing environments. Our solutions impact the fundamental business strategies of the clients we serve.

About the SportsFans USA Team

For 10 years, companies such as Pacers Sports & Entertainment, Dreyer & Reinbold BMW, Infiniti, and Volkswagen, and the Indiana Firebirds, have approached SportsFans USA t

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