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8/1/2003
http://www.TCAMarketing.com
SportsFans USA and The Corporate Advantage, Inc. Launches the Most Professional, Solutions-Based Promotional Products Website
INDIANAPOLIS, IN (August 1, 2003) – The Corporate Advantage, Inc., a worldwide trusted promotional product and corporate apparel distributor since 1994 that specializes in providing quality promotional products to solve the marketing needs of corporate clients, announced today the launch of TCAMarketing.com.
TCAMarketing.com not only features catalogs of some of the 700,000 promotional products that The Corporate Advantage sells, their clients have the ability to submit artwork and other files via the website to be reviewed, adjusted and approved for products.
The Corporate Advantage selected SportsFans USA to develop a website that continues on the tradition of providing creative corporate solutions to companies through innovative technology. “SportsFans USA has developed website capabilities for us that have never been seen before in the promotional products industry,” according to Dean Kapsalis, CEO of The Corporate Advantage, Inc.
Most noteworthy of all, SportsFans USA has developed a corporate sales solution for The Corporate Advantage that streamlines the ordering process and allows corporations and their employees to make purchases directly on the site. This service allows clients to establish a company-wide, access controlled purchasing for uniforms and promotional products with great accuracy and efficiency, while saving staff time for the client.
“Partnering with SportsFans USA has allowed The Corporate Advantage to take our business to the next level” said Kapsalis. “SportsFans USA was able to develop a complete online solutions-based website for us in a short time period. We are thrilled about the opportunities this site has created for our company.”
For nearly 10 years, The Corporate Advantage has assisted clients and their employees in purchasing the promotional items necessary in evoking winning campaigns using promotional products that best relate to the advertising client, its product and the overall theme of their marketing program. The Corporate Advantage’s client list includes Anheuser Busch Inc., Edy’s Grand Ice Cream, Insight Communications and American Family Insurance among others.
"Offering the most efficient and easiest ordering process, friendliest customer service, and depth of promotional products inventory are the keys to a functional, winning online web presence in the promotional products industry", said Kim Jones, SportsFans USA Business Development Advisor. "A very accurate and rapidly filled online promotional products order can make TCAMarketing.com and a new client lifelong friends if it is successful at meeting the client’s promotion campaign objective,” added Jones.
Promotional products are advertising specialties, premiums, incentives, awards / recognition, trophies, and business gifts usually imprinted with a company’s logo, name, or some catchy slogan, and used as giveaways in marketing and communications programs. The promotional products industry is one of the fastest-growing industries in the United States and continues to grow steadily as evidenced by it amazing rise from $5.13 billion in 1991 to over $18 billion in 2003.
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