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8/1/2004
Indianapolis, IN – SportsFans USA, a leader in database / loyalty software, strategy and customer development, announced today that Roly Poly has agreed to a multi-year deal with GO Rewards. The software, professionally used by the Arena Football League’s Indiana Firebirds, has revolutionized customer loyalty/retention programs by eliminating the need to invest in high-priced technology.
Roly Poly plans to replace it’s yellow stamp card with the online version in order to build an email database, increase sales, lower expenses, and provide a better experience for customers. “SportsFans USA’s Reward software is perfect for our stores because our goal is to build an email database so we can talk to our customers on a personal level,” said Thom Carmony, Roly Poly franchise owner. "Their software was the obvious choice for us to develop a customer friendly loyalty program that will boost our lunch and catering group sales and promote the Roly Poly brand in the area."
"We’re excited to be associated with Roly Poly," said Ken Jenkins, President of SportsFans USA. "We look forward to helping Roly Poly develop their customer relationship and corporate strategies."
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